Helga Traxler (*1984 in Austria) is an independent photographer who holds a BA in Photography and Graphic Design and MA in Visual Communications from the University of Arts Linz. Before graduating, she studied at the Faculty of Fine Arts in Lisbon for two semesters. Since 2012, she lives and works in Brooklyn with her little son and partner.
Her work blurs the boundaries between fashion and art and Helga is known for her cautious and calculated approach and varied photographic style with strong attention to detail and color schemes. Her focus is mostly on people and behind-the-scenes observations.
Helga’s work has been published by The New York Times T Magazine, New York Magazine – The Cut, Financial Times, GQ Germany, Der Standard – RONDO, Die Zeit and TeNeues. She exhibited in group and solo shows in Austria (Linz, Vienna), Portugal (Lisbon), the Czech Republic (Český Krumlov), and the United States (Washington DC, New York). Among other clients, she has worked with The New York Times, Rauschenberg Foundation, Chanel, Ryan McGinley Studios, Condé Nast Germany, Pier 59 Studios, Financial Times, and Cartier.
She received a photography stipend from her home state of Upper Austria, was listed as one of the 20 most interesting photographers in Austria in 2016 and Culture Trip added her to the 2017 list of “10 Emerging NYC Photographers You Should Know”.
Recently, Helga started to focus more on sharing insights into her practice. She has taught a workshop on fashion photography at the University of Arts Linz – Institute of Fashion and Technology, and has given many talks and facilitated workshops sharing her experience and approach to photography.